Our friends at Jock Muscle have changed their business a bit. They have move from the world of sports supplements to SEX TOYS!!!
Jock Muscle does a wonderful job of packaging their products and website in a very cool way!
Please check out their website and buy some toys. They are running a 20% off everything promotion! Simply place the discount code, JMXX, in the shopping cart box. I hope you like!
Jock Muscle…SEX, TOYS, and NASTY FUN!!!
(At this time they only ship to the US and Canada)
My friend Trey Cruz, a Disco Valante blog reader and super fan of Straight-ish Boy, has showed the Disco Valante much love by blogging about us on his website POPWIRED.
Formerly TreyCruz.com, POPWIRED is a “Heterosexually Challenged” media blog. It featured the hottest topics in the GLBT world. The new blog design is really cool.
Please show them some love and check out POPWIRED!
Well the first week of business of Disco Valante has been a success. We have sold out of a few styles and sizes…which was great. I am getting a lot of feedback from women that are buying for their boyfriends and even themselves. I really never thought about the ladies making up such a significant portion of the consumer base but their support has turned out to be very positive.
I’m finding Disco Valante is making it’s way onto many blogs around the internet. This word of mouth promotion is really helping DV succeed. I appreciate all the support and purchases I have received. I am currently working on getting into some magazines. Please pass the web address of Disco Valante to your friends and family.
If there are any suggestions on how to make Disco Valante better, please let me know. I want this company to be shaped by the consumer’s wants and not my own.
Disco Valante is making it’s way through the internet. Disco Valante has happened to find it’s way onto another all men booty appreciation site called More Cushion for the Pushin’.
If naked male booty is your thing, then this blog is most certainly for you. Please check them out and show them some love.
Everyone has been asking me, “Who is the hot guy on the Disco Valante website?”.
Gregory Partsinevelos is the model for Disco Valante. He was born and raised in Astoria, New York and presently works out of New York City. I immediately knew this 25 year old half Greek, half Peurto Rican was the right guy for Disco Valante. The dynamic difference of his handsome baby face paired with all those tattoos made him the perfect choice for me. And yes, those are all real tattoos! I think his unique and sexy look will ultimately carry this brand to success in it’s first year.
Greg was a pleasure to work with during the photo shoot. Not only is he a true professional, but he’s also a very nice guy. We actually still keep in contact.
I have always felt it is not only important for me to succeed but necessary, as a friend, to help those around me to succeed too. Therefore, if anyone is looking for a model or an actor, please contact Greg. You won’t regret it.
The UK blog Ministry of Pleasure has taken notice of Disco Valante. The moderator of this wonderful blog really did some great things with the pics and story of Disco Valante. They even added music to their post just for me.
Please show The Ministry of Pleasure some love and visit their blog. You won’t be dissapointed.
The wonderful guys at HOMOTROPHY have taken notice of Disco Valante. I would like to thank them several times over for taking the time and energy to talk about the Disco Valante brand.
I love the clean look of this blog with pink text and slight traces of a floral/tree print.
Disco Valante has launched! Ironically, I was asleep when it went up. Please pass it on to your friends. I would like to thank everyone and anyone who has given me any support. I would also like to thank all you who doubted my ability and vision…your small minds are what drove me to succeed.
On the eve of the Disco Valante launch, this little blog has received over 100,000 hits. This blog that was started last March has gotten loads of attention and I have to thank everyone who has visited, commented, linked to and passed on our info to other people. I am really grateful.
I’ve changed the direction of the Disco Valante online underwear store. The pic of the guy is not of the DV model nor are the underwear DV merchandise. The images are just place holders for web development.
My amazing team has done some outstanding work with graphic design and website production. The Disco Valante web team is finishing up some shopping cart issues and we should be launched before the end of the weekend if not sooner.
Please tell me what you think about the homepage of Disco Valante.
How can a guy over the age of 12 wear tighty whities? I just don’t get the obsessions some people have with this ultra plain undergarment. I keep seeing guys at the gym wearing these waist high kiddy underpants and thinking, “WHY?”.
Let me hear it Disco Valante blog readers. “Why the fascination?”
Well the end is near my friends. Here is a status of what is happening with Disco Valante.
1. Photographer finished retouching photos.
2. Web Designer finishing up.
3. Graphic Designer is making banners for web advertisement.
I am soooo close. I am currently looking at 20 cartons of underwear that the trucking company just dropped of on my door. I want to tear the boxes open and roll around in my creation.
I have included another sample image from the photo shoot. Check out Greg showing a small piece of his booty. Tell me what you think.
Hey, guys I’m sorry. I know I missed another launch date. However, I am sooo close. Here is a status update:
1. All products have been inventoried and stored in the warehouse
2. Photographer is retouching photos.
3. Web designer is working on the finishing touches of the web site and awaiting photos from photographer.
I’ve included one of the untouched images of the Disco Valante photo shoot held in New York City in January. Please be patient with my ever sliding launch date.
This week I will be releasing more photos and images of the web site prior to the launch.
You need people in your life that are blockers. Blockers are people that get out and defend you from bullshit. Erik (aka Straight-ish Boy) and Steven (aka Hazel Eyes) are my blockers.
These two men have been my protectors from negativity. I would love to say that the road to Disco Valante has been easy but it has not. Whenever I’m feeling down or some asshole wants to cast doubt on the success of Disco Valante, these bad ass, mutherfuckers come to my rescue by ripping “Doubt” a new asshole.
Steven (right) is living in Sicily now but he frequently calls to make sure I’m emotionally centered and Erik (left) always makes sure my mind is on the task of success. Erik sent me a most encouraging postcard from Guam last week. I was really touched. I almost cried (shhh don’t tell anybody).
Disco Valante is another step closer. Today, the shipment arrive at the inventory warehouse on Friday. They must count thousands of pairs of underwear to ensure the proper amount. This will take a few days.
The photographer is retouching the photos and will be completed by next Tuesday.
The web designer is working hard on flash pieces of the website and adding content.
The graphic designer is brainstorming on the loads of banners I will have spread throughout the internet.
This is my Dream Team. These are the individuals that have helped me craft Disco Valante for the long anticipated launch. I must admit, at times I didn’t know it was really going to happen. Delay after delay and money concerns have been obstacles in my way. I have come too far to quit.
To anybody who wants to start their own business, please know nothing goes as planned in the beginning.
I love underwear…I love buying it. I love wearing it. And I love starting a company selling it.
However, there are some creations I just cannot wear. The ass-less underwear really isn`t my thing. Can anyone tell me the purpose, if there is one? My mind immediately races toward novelty underwear for that guy looking to play dirty with a stranger in the night club bathroom. But are there any guys that just like to have their asses out in the breeze.
Disco Valante wants to know what you think about ass-less underwear?
Those hot Brazilian’s are up to it again. On 17FEB09, Brazil celebrated it’s National Underwear Day in Braslia. I’m sure you are so caught up in the pics that you will fail to read what I write. ENJOY!
Over the last year or so skinny jeans have become very fashionable in the US. I must admit I originally didn’t like the look. However, I am a skinny jeans fanatic. Because I work out, I love the way my legs show off in them.
If these are your problems, I would only try on skinny jeans that are partly made with spandex.
I know there are loads of people that say skinny jeans don’t look good on guys. I definitely think you can go overboard with the tightness such as the following pic.
There is a fine line. Here are some signs to help you gauge if your jeans are too tight.
1. Your balls ache
2. You have problems sitting or bending your legs.
3. The buttons are going to rip off if you squat on the floor.
4. Your butt or package looks smashed.
5. You need assistance putting them on and taking them off.
6. People can see the veins in your dick.
What is your take on men wearing skinny jeans? If you have some pics of yourself rocking out skinny jeans, send them to us and we’ll post them in support of this topic.
I think I will help those trying to get their own dreams off the ground and start to blog more about the business side of the Disco Valante.
As of now, the shipment has passed customs and has been sitting in California since last Saturday. I have made a mistake and had the bill of lading sent to me in Washington, DC instead of the freight forwarder in California. This small detail will cost me about $20 extra a day and delay the inventory process at my warehouse facility.
A bill of lading (sometimes referred to as a B/L) is a document issued by a carrier, e.g. a company’s shipping department, acknowledging that specified goods have been received on board as cargo for conveyance to a named place for delivery to the consignee who is usually identified.
Tomorrow morning, I will wake up first thing in the morning and overnight ship the original bill of lading to freight forwarder. Hopefully, the DV shipment will be ready for transport on Wednesday.
I have gotten several emails in the last few days inquiring about the launch. The launch date is not firm and I don’t want to commit to a date and dissappoint you guys (again).
The way you smell is so important. Let me repeat that…the way you smell is so important!
Earlier, I wrote about the science and art of choosing and wearing a fragrance. I don’t know how many times people walk past me and stop me to ask what cologne I’m wearing. I don’t say this to boast (yes I am ). But that should indicate the importance of smell when a complete stranger stops you to tell you, “You smell good” and steps even closer to take a whiff. I find it damn erotic to smell someone with delight and here I am being undressed with someone’s nose.
Take heed my friends, investment in the way you smell.
Here’s a quick refresher on wearing fragrance.
1. Remember one important rule when you are shopping for new cologne: don’t just choose one that has a nice smell. Test them yourself but be sure to bring friends to judge their reaction. Be sure to test the reaction of your significant other as well. Some colognes smell good in the air, but not on you, while others can even trigger unpleasant memories.
2. Try a few colognes and rotate them from day to day. Predictability isn’t always a good thing, and if you have someone in your life who loves the way you smell, surprise them from time to time.
3. Don’t make the mistake of scrimping and then buying a number of less expensive colognes. Instead, if you are shopping on a budget, try smaller-sized versions to still switch it up and retain the quality.
4. Avoid spraying cologne to your clothes. The scent won’t stick around longer than a few hours, and you won’t get that individual scent that is created when your natural scents mix with the cologne.
5. Compile a list of new colognes that you’ve read about before you start shopping for a new scent. It can be overwhelming once you start looking for your cologne, and you’ll never remember your whole list!
Please share with everyone a fragrance that either you wear or enjoy smelling on someone else.
The shipment from my Chinese manufacturer arrived on Saturday in California. The lot of Disco Valante underwear is going through customs right now. (I am clicking my heels as I am jumping up and down)
The graphic design for the NEW look of the DV website was completed this weekend. I decided that the intro page (pic above) that you guys have been viewing for the last year isn’t the direction I want to take the DV web presence. My graphic designer, from the Netherlands, has worked long and hard on making the webshop look and feel better than any other underwear company out there today. I am debating on releasing a sneek peek of the new web design but if you’ve waited a almost a year another two weeks won’t hurt.
Also, the technical build out of the website will start today.
There are still a few kinks to work out with the warehousing situation but I know we can remedy the situation.
I want to thank all the people that email asking when the site will launch. I know I have pushed back the launch on several occasions but now it WILL happen.
Silk scarfs are sooo bad ass! I know what you are thinking, “Who in the hell wears scarfs?”.
The first person is Fred from the cartoon Scooby Doo. Fred was the alpha male pimp of the cartoon. He was always off with Daphne getting busy while Shaggy, Velma, and Scooby did all the real work. Secondly, the Marlboro Man. American cigarette pop icon, Marlboro Man, was a roughneck cowboy who could drive cattle and drink whiskey like water. And lastly, yours truly. The creator of Disco Valante and Jock Muscle and the baddest mofo you’ll ever know.
Admittedly, I do get a number of stares because most people have never seen a guy wear a silk scarf. However, the first rule about having style is you cannot look like everyone else.
I hear you laughing and saying, “Only queeny guys wear shit like that.”. NO. NO. NO. I would venture to say the more masculine you are, the better the overall atmosphere of style you exude while wearing a neck accessory like a bandana or silk scarf. Style is about having the confidence to wear unconventional items that create a sense of coolness.
So cowboy the fuck up, be a man, and tie on a silk scarf.
I must apologize. I have so many things going on at one time. I have Jock Muscle, I am leaving the military, I am trying to find a new job, and the launch of DISCO VALANTE this month.
It has been a real journey for me getting this clothing line off the ground. Being stationed in the Middle East, production delays, money problems, production delays, and PRODUCTION DELAYS. The first run of Disco Valante underwear is now somewhere in the Pacific Ocean on a container ship from Shanghai on its way to Long Beach, California.
I had the photo shoot for DV about two Friday’s ago in New York City. I didn’t even get to enjoy the cityt. I took the train from Washington, DC to NYC, walked to the studio, and then returned back to Washington that same night. The shoot went really well. The handsome fellow above is not me but he is the face of Disco Valante. Greg is a up and coming model from New York.
My graphic designer is helping me redesign the look of the DV website now. Hopefully, we will be finished by tomorrow.
It is amazing that this blog has become so successful…I constantly get inquires for sales via email everyday. That makes me feel really good about my chances for success. Keep reading!!!
Maybe it has been my naiviety over the last few years but are gym locker rooms really that gay or is it because I have engulfed myself into the gay physce with the start of this underwear company that a whole new world has unfolded.
I feel like I see this whole new world of man-on-man sexual under current that exists. I notice how some men take unusually long to put on their clothes, want to talk to you while you are undressing, or stare at you through the mirrors. I never really paid much attention before but now everything is gay to me. (By the way, why do my gay friends insist everybody they see walking down the street is gay?)
Am I just imagining this because I never noticed such behavior before.
I asked my non-hetero friends about guys at the gym and I have heard stories that my innocent ears weren’t old enough to hear. However, could I capitalize on this? Should I take extra long walks through the locker room sporting my Disco Valante underwear while sipping Jock Muscle shakes and accept those creepy comments from old guys of “I think your underwear is hot” and then drop a business card or company flyer in their hand?
Do anyone have any locker room stories of bad protocol at their gym? Any good stories to share with the DV blog readers?
Jock Muscle has launched today! For all my gym rats out there, there is a new sports nutrition company like no other.
Jock Muscle, a small boutique sports nutrition company, features an opening line of protein powders to help you achieve the body you have always wanted. Marketed as a funky and ultra hip brand, Jock Muscle, appeals not only to your physical fitness but your superficial desire to look good naked. Isn’t that what is all about? The long hours in the gym, the dieting, and pushing your body to the limit and beyond…looking good naked.
Supplement your workouts and dieting with Jock Muscle and you’ll experience results that will make your ex-lover sorry they ever left you.
Disco Valante will now be getting all its workout tips exclusively from Jock Muscle and their blog. Please visit Jock Muscle, buy lots of protein, and get your body sexier than ever!
I would like to post a comment from Alex, a reader of my blog:
I have left numerous comments here in the past that have not been posted. You obviously monitor the comments that are put up here and reject any that you don’t conform to the positive promotion of your brand. Not posting comments is not a smart move. I have a very popular underwear blog and when you line is launched I am going to do tell all how you refuse to display conflicting opinions on your blog. If you want to play the BS game on the internet be aware there are always others watching ready to expose the truth.
Yes ,Alex I do monitor the comments of my blog. I must often filter or delete comments that are inappropriate or rude. If you read through this blog, you will find comments I post from readers that are in direct conflict with my own sense of taste, style and opinion. I welcome healthy, respectful, and constructive criticism.
However, I won’t tolerate internet tough guys who emote negativity and get their kicks from pushing around people in cyber space. If you wish to bad mouth me on your blog, I can’t stop you. If you are a fellow blogger, please send me your blog address and allow my readers the chance to view your work.
You are always welcomed on the Disco Valante blog as long as respect is at the foundation of your contribution of this web community.
Thanx everyone for coming to my blog in anticipation of the Disco Valante clothing line launch in Decemeber (fingers crossed). The DV blog has soared with over 50,000 hits. Not bad for a guy who has never read or made a blog prior to this venture.
It has been a long road of setbacks and delays. I’m actually headed to the mail carrier office to pick up a package of samples from China. These samples are possibly the last samples I will view before I give authorization to proceed with production. (fingers crossed…again)
I know my blogging has cooled down since the summer months but with the combination of clothing line preparation, my real job (military officer), looking for another steady job until DV can support me, and a new project I’ve been working on (that I will reveal after the Thanksgiving Holiday) I’ve been a busy boy.
Thanx again and it won’t be long until you are wearing Disco Valante!
Lately, I’ve been on removing all the hair from my chest and manicuring the family “jewels”. I know I walk the fine line between meticulous metro-sexual image maintenance and pyscho-boy narcissistic behavior but until recently I had limits to how far I would go.
I was in the gym the other day and this guy walked in front of me as I sat down in front of my locker and he had this dense ass hair forest growing on his back side. With utter disgust, I immediately wondered about the fur on my onion booty. I never really have had any desire to shave my ass but now I’m thinking of adding a regular buzz cut to my backside into my regular grooming routine.
Is shaving every part of your body that makes you distinguishable as a man going overboard? Or is being a slave to what’s “in” just apart of being sexy?
This is the first poll I have created for this blog and I want to test it out. So take 2 seconds and log your vote.
In the last 15 – 20 years, hip hop stars have made exposing your underwear a common and cool trend in America. Sagging pants began in American prisons, where oversized uniforms were issued without belts to prevent suicide and their use as weapons. The style spread through rappers and music videos from the ghetto to the suburbs. Now, everyone does it. This infectious style of pants wear and underwear exposure is displayed by twink skater guys, trendy streetwear fellas, pastel colored polo wearing suburban kids and even Japanese school boys.
Is it ok to show a bit of underwear or is it vulgar? I would be truly excited if I wear walking down the street or in a club and I saw some guy exposing his Disco Valante underwear to see…but I have a personal and professional interest in free publicity.
Some conservative American communities have gone as far as rewarding fines to guys who expose their underwear.
Is there something arousing in seeing a hint of waistband and fabric rising atop a guy’s jeans and exposing a closer look at his onion booty?
Or has this fashion statement outlived it’s time and should guys return to non-low waist trousers that give aid to such underwear exposure? Or does it really depend on how hot the guy is if it is acceptable?
Confidence is like an invisible coat that everyone can see. People know if you’ve got it or don’t. The guy who has that swagger in his step, the dude that has the ability to command a room while wearing a plain white T, jeans and flip flops, or the bloke that can move mountains with his mind.
In these trying times of me leaving a career that I’ve been doing for just over a decade and starting a clothing company, confidence is my greatest asset. I have unshakable belief in myself and Disco Valante. I would kick you in your teeth before I let you throw water on the flames of my dream.
Confidence can get you through those difficult moments where extreme intelligence, money or good looks may fail you. Too bad we don’t put as much emphasis on our inner strength as we do our outer strength.
This is my good friend, Naotomo Umewaka, who I first met him when I used to live in Japan. This half Japanese, half Labanonese guy is a crazy dude with a big heart. Tomo is a Temple University student trying to become a film director.
If you have been reading this blog for a while, you know I really dislike tighty whities. However, I will let them pass this time because Tomo wore them with much swagger during his sky diving trip in Hawaii.
Below I have added some prep shots of him getting ready and then executing his dive.
Also don’t worry, he’s 21. Even though he looks like he is 14 when not sportin’ a beard.
I’m always being branded or questioned about my sexuality because of my attention to detail when it comes to my appearance, wardrobe, and exceedingly good manners…starting a men’s underwear company also raises a few eye brows of suspicion.
I stumbled onto this Venn diagram a woman posted on her blog. Then it made me think…I’m charming. I’m attractive. I’m intelligent. Does that mean I’m…GAY? Sorry, ladies, I’m playing for the other team now! Mothers, lock your sons away Disco Valante is on the prowl.
I know most, if not all, my readers are gay. I think that is truly awesome that I have a gay male following! And since living in Washington, DC and starting this underwear company the number of gays friends that I have has grown exponentially. However, aren’t men individuals? What does sexuality have to do with emotional or social traits?
Is this trio of traits really definitive of a gay man? Do rainbow flags of suspicion go off if a man is a good looking gentleman? I want to hear from all my guys out there who are “experienced” in this subject.
Isn’t this a slap in the face to the straight guy who is a sincere gentleman?
Fine tune your “Gaydar” and tell Disco Valante you think.
I think buying underwear can be a truly personal experience. If I’m in an underwear buying mood, I like to take my sweet time. I hate it when a salesperson is invading my space trying to tell me what underwear they think would look good on me. It is really creepy to me.
However, on the flip side, when someone close to me purchases underwear for me, I think it is rather HOT…provided it’s not flannel boxers or tighty whites.
I know most of the Disco Valante blog entries are directly targeted to men however, there are a few ladies that read this blog.
Ladies do you like to buy underwear for your man? Is there a sense of hot sexual anticipation of buying your boy toy a new pair of briefs? Or is it, if you don`t buy them, that lazy bastard would keep wearing the same ratty ones with holes?
Fellas, do you like it when your lady buys underwear for you? Is there something arousing about your lady thinking about your little soldier enough to make sure he is well clothed? Or is she trying to control every aspect of your life including what underwear you put on?
Disco Valante wants to know how you feel.
Also, for my gay readers, do you like your partner buying you underwear?
As I sit here watching Project Runway, I’m starting my return to the blogging world. First i would like to apologize for the lapse in time. It has taken my cable/internet company almost three weeks to install their services.
The trip to Asia was fun yet very stressful. Delays with manufacturing start dates and bad samples had me so worried and prevented me from truly relaxing.
I have begun manufacturing with a great company in China. The two guys handling my account are really professional and awesome.
Yesterday, I received the color card to ensure the correct fabric color of the underwear. I also received the graphic design print samples. There are some changes to be made but it feels really good to be progressing this far. I think everyone will find the color combinations of underwear fabric, graphic print, and waistband really cool.
All this progress doesn’t happen without cold hard cash. Disco Valante has footed the bill of the initial 30% down payment for manufacturing with the money from its investors. I truly thank thoses who have given this company money. Now I’m waiting to hear back from the bank, this week, about getting a line of credit to help with the purchase of larger quantities and working capital.
The model search is on…I’m looking high and low for that cute face with a hard body. If you know anyone in the NY, NJ, Philly or DC area let me know.
And most importantly, Disco Valante will launch this December!
Don’t forget to register your email at http://www.discovalante.com to get the latest updates on the launch and details about special promotions.
I constantly get emails of people wanting to see the fantasy of military guys going gay for each other. In my endless effort to exploit my best friends for my professional and financial gain, here you go. Look how natural these two are sportin Speedos and applying sun tan lotion in the hot summer sun.
Calm down Disco Valante blog readers! Hazel Eyes and Straight-ish boy are strictly for the ladies…as far as I know. But you know what my gay friends say, “The only difference between a straight guy and a gay guy is a couple of beers.
These two complete my three-some “bro-mance”. I affectionately think of Steven and Erik as my brothers. They are possibly the two most free spirits I know. They have always been supportive of me and I love them for that.